Top Tips for Kicking Off your World Cup Coverage with Storify

With all attention on the World Cup, be sure to try these simple Storify tips when covering any of its many emerging story lines.

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  1. The World Cup is upon us! In addition to being the biggest stage for the "beautiful game," the event promises to have people across the globe created social content around the clock. Be sure to cut through the noise (that's online noise, not those crazy vuvuzelas thankfully) and tell your World Cup story with these simple tips:
  2. Getting the most out of Twitter searches

  3. The Twitter source in our story editor is loaded with features that take advantage of Twitter's API and can surface the perfect tweets for your topic.
  4. Twitter Lists can be a lifesaver
  5. There are tons of public Twitter Lists related to the World Cup. From sports reporters to team rosters, Twitter Lists can give you easy access to great sources for your Word Cup-related stories. Simply use the "List" filter in the Twitter source, and you can call any of these up by knowing the Twitter username of the List owner along with the List's title.
  6. US Soccer's Twitter account (@USSoccer) has the entire team roster on a List for instance (usmnt-roster), meaning lots of the work is already done for you if you want to see what players are saying before or after big matches:
  7. Favorites are your friend while on the go
  8. Checking tweets during a big meeting? "Working" from the sports bar during a big semifinal match? Don't let the perfect tweets for your next story go whizzing by! Favorite the best of what you're seeing from your mobile device: 
  9. and you can access them in the "Favorites" section of the Twitter source when you return to the story editor later: 
  10. Switch up your Twitter searches
  11. A general search for "#WorldCup" will turn up plenty of results, but many might not be relevant or add much to your story. Be sure to explore your options in the Twitter search source: Use the "Images" filter to make things more visual, use "User" to look up someone specific or use the "Near" field of the general Search area to show what people are saying near your city or the site of the Cup.
  12. Need some of the most popular players and team Twitter handles to help you get started? Check out this handy guide from USA TODAY:
  13. Using other Storify features to the fullest

  14. Text adds context
  15. This one may sound obvious, but be sure to add a bit of text in the body of your story - quick commentary, explanations, headers, etc. It goes a long way towards giving your audience some added context and a better overall experience, making it more likely your story will be shared.

    Take a step back and consider your story from a reader's perspective. Do embedded tweets or article links alone tell your story and make it seem interesting? If not, look for areas to inject a few words of your own.
  16. Be sure to install the free Google Chrome Extension
  17. This is the ultimate power tool for Storify users. Seriously, if you use Google Chrome and haven't installed the free Storify extension, stop reading this and get it now.
  18. With the extension installed, you now have a one-click way to Storify anything you're looking at in your browser. On Twitter it even adds a handy "Storify" button under every tweet you see, making it the best way to save useful "in the moment" quotes or convos as they happen.
  19. Storify hard-to-find social media content

    While the Storify story editor does include many direct connections to sources and social networks online, not everything is searchable. With the Storify Chrome extension installed, try right-clicking any content in your browser to reveal new Storify options on it, or, on sites like Facebook, look for the Storify option to appear in public posts' embed options, as pictured here: