The 2016 US Election - as covered by Sporting Index

The 2016 US Election was one of the most highly charged political events of all time, with controversy, drama and intrigue throughout.

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  1. For Sporting Index, a global leader in spread betting, the election was the second biggest in their history, with over 10 times as many bets as the 2012 US Presidential race, and five times as many as the 2016 EU Referendum in the UK.
  2. @sportingindex’s social media team covered the events of November 8 from their London base, bringing live updates from the trading floor, as well as election news and plenty more besides. Here’s how the action unfolded...
  3. While November 8 was the focus of attention, Sporting Index's Twitter coverage began well before polls opened. There were plenty of Vines, market moves, and gifs in the lead-up to polling day - including this announcement of the Clinton v Trump markets going live in October, and this announcement of Trump's price on the 100 Index in February, which means he was given an 8.5% chance of winning!
  4. Polling day opened with Clinton a clear favourite to win - though her ECVs had dropped from around 330 to 320 in the space of 24 hours. Things weren't looking good for Trump...
  5. With traders working through the night, Sporting Index's social media team joined the frontline at 10pm to watch the results roll in. While Clinton was still supposedly in the lead, plenty of punters were backing Trump...
  6. As well as updates on the race, there was some light relief on offer - a cake that looked like someone familiar, and Kay Burley getting mixed up while trying to find American voters...
  7. After polls began to close and states began to declare, it seemed as though Trump was rapidly gaining momentum. The crucial state of Florida was in the balance, and Trump's predicted ECVs were only going one way.
  8. Suddenly, a one-horse race had become very much a two-horse one. Sporting Index's head trader helped provide an update on how things were going as time ticked past 2am.
  9. Before too long, however, it wasn't even 60/40. For the first time since announcing his run for Presidency, at 2:26, Trump took the lead in the betting.
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