Avatar Labs was hired by CBS Films to develop creative social media content specifically for the market introduction of their new film, Last Vegas.
Avatar engaged to conceptualize design and content/campaign assets as well as optimize and manage all of the Last Vegas Social Media channels. Activities included regularly hosted campaigns, contests, and giveaways, and provided off-line event support on behalf of the brand. We, posted, and tweeted regularly as the official “voice” of Last Vegas, and provided de facto customer service via Social Media.
Shelli Martineau's Role
Aided in conceptualizing the creative campaign design elements
Wrote copy for all social media posts.
Actively managed communities on Facebook, Twitter, and Google+
Helped maintain the Social Media Editorial Calendar
Weekly & Campaign Measurement
Developed & Implemented Twitter Giveaways
- TOP FACEBOOK POSTS
- TOP TWEETS
- Celebs and comedians got involved in the Last Vegas buzz. Here are the Top Celeb Mentions: