Fire service communicators

Social media highs and lows, deaths and inquests, and changing behaviour were discussed by communications teams from fire services around the UK, as Manchester hosted a one day seminar.

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  1. The day was already gathering pace on social media before it officially got underway
  2. Starting off the event was Bridget Aherne from Greater Manchester Fire talking about the interest in the Shaw gas explosion earlier this year and how the communications team dealt with this both online and offline.
  3. Other fab speakers included Dan Slee from Walsall Council who shared examples of how local government organisations have used Twitter during incidents in his area. Key learning is that it doesn't matter which organisation is tweeting as long as there is an authoritative voice. 
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