- And then they did...
- Mark Damazar, of St Peter's College, Oxford, and formerly of the BBC opens the conference with a session on universities being a "creative mess".
- — Lucian J. Hudson (@LucianHudson)Tue, Aug 28 2012 13:17:04
- Session on the newsworthy-ness of universities with a panel of experts...
- — Robyn Bateman (@robynbateman)Tue, Aug 28 2012 14:26:36What excites the public about universities? (Some) answers: league tables, new inventions, generators of knowledge, local heritage #CEAC2012
- — CASE Europe (@CASE_Europe)Tue, Aug 28 2012 15:13:39Hughes on comms: Never do anything corporate. It’s embarrassing. Watch what your students are doing & “maximise it” #CEAC2012 JH
- Don't forget your alumni!
- And here's a handy little presentation on using social media in higher education, from the University of Cambridge.
- — Kirsti Wilson (@kirstileeW)Wed, Aug 29 2012 10:15:22#CEAC2012 social media for the bosses - don't do it if you don't feel comfortable, ask for help if you need it, write it yourself
- The power of stories! Stories are where it's at.
- — Nicola Miller (@commsaddict)Wed, Aug 29 2012 13:25:21
- How to turn academics into media experts...
- — Robyn Bateman (@robynbateman)Thu, Aug 30 2012 10:00:45Putting your academic stars out there ticks lots of boxes: influence, aspiration, publicity, reputation, brand, stories. #ceac2012
- — CASE Europe (@CASE_Europe)Thu, Aug 30 2012 11:17:06Can your academics be media experts? Mike Findlay & Jo Kite of Surrey & Birmingham Unis share their tips #ceac2012 http://audioboo.fm/boos/939773-mike-findlay-and-jo-kite-academics-in-media …oos/939773-mike-findlay-and-jo-kite-academics-in-media
- And some fun stuff...
What went on at CASE 2012?
CASE - that's the Council for Advancement and Support of Education - holds a conference every year for higher education staff across the UK and overseas. In August 2012 it was held at The International Convention Centre in Birmingham, attended by around 1,000 people from 34 countries.