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  1. Both of the following tweets received approximately 10,000 reactions — retweets, mentions and favorites — but Joyce Meyer's audience of 993,000 followers engaged with her tweet 27 times more than Lady Gaga's audience of 25.1 million.
  2.                                         Responses per 50,000 followers: 521
  3.                                         Responses per 50,000 followers: 19
  4. Max Lucado's Good Friday message was the most resonant tweet of those he sent during the period examined by The Times. The response among his 435,000 followers was more than 50 times greater than a similarly popular tweet Rihanna sent to her 19.8 million followers.
  5.                                         Responses per 50,000 followers: 725
  6.                                         Responses per 50,000 followers: 14
  7. Kim Kardashian has 87 times more followers than Andy Stanley, but with this pair of tweets, which each received about 1,000 responses, Andy's audience was significantly more engaged.
  8.                                        Responses per 50,000 followers: 295
  9.                                         Responses per 50,000 followers: 2
  10. Katy Perry can reach 20.5 million people via Twitter, but for that audience size, her average level of response pales in comparison to Rick Warren's 626,000 followers.
  11.                                         Responses per 50,000 followers: 259
  12.                                         Responses per 50,000 followers: 6
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