"Scientists are at their most funny when they are all riled up! And the
Impact Factor announcement yesterday fueled their sarcastic fire.
Impact Factor is generally regarded as an outmoded and flawed measure
of the importance a Journal. It is based on a mathematical equation and
can be gamed in different ways by stakeholders. More modern measures of
the significance of a piece of research are made at the article, not the
journal, level and consider a number of factors more suited to the
digital age, such as social shares, citations and downloads. These are
called "altmetrics" and naturally ScienceOpen features them on each
There's a great stream on Twitter called
where scientists have been posting parodies of the mathematical formula
of the Impact Factor. Graham Steel (), a prolific OA advocate,
has kindly created this Storify for our viewing pleasure!"