The charity sector does the #icebucketchallenge

It's the internet fundraising-sensation meme (love it or hate it) that's raised over £6 million and counting. Here are some charity sector bods getting involved by getting cold and wet for good causes.


  1. My favourite has to be Mark Astarita, Director of Fundraising at the British Red Cross, because he had to do it twice. (Top Tip: don't forget to press RECORD.)
  2. Here is Lynda Thomas, Director of Fundraising at Macmillan - very 'on brand'!:
  3. Ciarán Devane's Macmillan Ice Bucket Challenge
  4. Delighted to see John Barrett from the Small Charities Coalition (of which I am a Trustee) taking part and spreading his donation to three charities 
  5. Imogen Ward, CEO of Lessons for Life, took up the challenge after being nominated by Mark Astarita