How data can solve world hunger

By making the way companies handle their data more efficient, Mallory Soldner - UPS's advanced analytics manager, thinks we can solve world hunger.

  1. Soldner presents the idea in a Ted Talk which was published this month and her video has over 500,000 views already.
  2. She wants companies, and those who have the responsibilities for them, to donate the data they have stored. The example of food transportation is used: If you are supposed to feed 500,000 people with 6,5 million dollars each month. Where do you start? How much are you going to buy? How do you transport it? Where do you store it? In the end, you have over 900 million choices.
  3. TY @MallorySnoldner for noting the benefits of #data philanthropy -- it makes good biz sense & helps solve problems 
  4. With a specially developed tool (that Soldner doesn't mention the name of) her logistical unit can sort through the choices in a just a couple of days.

    By using this tool, they saved 17 percent of the cost, which could feed an additional 80,000 people in Iraq.
  5. By donating data, decision scientists and technology, companies can help make patterns from pings from cell phone towers for example, which tells us where people are traveling. This can help by finding out where Malaria might spread.
  6. "Data philanthropy makes good business sense, and it also can help revolutionize the humanitarian world." -Mallory Soldner #TEDatUPS
  7. In the second half of the TedTalk, Soldner explains why it will be beneficial for companies to contribute: Asides from the publicity, companies might find new possibilities in their data, which will provide insight to their customers' lives.
  8. Your company's data could help end world hunger