iPage Gets Your Started With Your New Website

Building and maintaining a website is one of the best marketing decisions that you can make for your business. Websites act as a round the clock marketing team, displaying your products and services to the world and spreading the word about your business.

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  1. Choosing the right hosting plan and understanding how hosting works is the first step in enjoying a profitable website.

    Select a Domain Name

    If you have not done so already, the first step in enjoying a profitable website is to choose the right domain name. This short name serves as a virtual address for your business, so it is important to choose one that will bring the most traffic to your site. The prices for domain names can cost between one dollar and $1 million, depending on the name. The key is to select a domain name that is short, easy to spell and relevant to your business.

    If your business is a Jane's Cakes, for example, registering janescakes.com is the best bet. If your desired domain name is already registered, consider adding a local designation like janescakesdallas.com. In many cases, your site's host will also include a domain name in your hosting package.

    What is Hosting

    Your website is actually a simple collection of files. All of the images, text, graphics and applications are saved into individual folders that are stored on the server, or the main computer that holds your website. Think of your hosting plan as a valet parking service. Your site is "parked" until an Internet user types in your domain name or searches for your site. Then, your server delivers the site to the user in the same way a valet would deliver your car keys when you are ready. The hosting service is simply the parking lot for your site and the server "serves" it up on demand.

    Choosing the Right Host


    There are several factors to take into consideration when choosing the right Web host. Most business owners consider price first when choosing a host. While pricing is important, not all hosting plans are created equal. Avoid simply going with the cheapest plan and instead find one that offers all of the features you need for your site. If you depend on your site to make money, there will be many elements that go into choosing the right hosting plan.

    Tech Specs

    The hosting plan you choose will ultimately depend on what technical needs your site will require. If you plan to include multiple applications, databases and video on your site, you will need a hosting plan that will support this. If your site is a basic information site, you will likely be able to skip the bells and whistles. Finally, if you are planning to sell products directly on your site, you will need a comprehensive e-commerce plan that includes encryption, a dedicated IP address and SSL(secure socket layer) protection to protect your users' sensitive data.

    Support Needs

    If you are new to the website arena, you will likely need support in setting up and maintaining your site. Choose a company like iPage Web Hosting that provides ongoing and reliable support that fits your business needs.

    Starting a website is a great way to generate new leads and business for your company. Finding the right host is vital to this process. While there are many hosting plans on the market, there is no one-size-fits-all option. Depend on iPage Web Hosting for all of your website needs.
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