Social media curation is what Storify's all about. It's a hot topic right now, and many news organizations and bloggers are experimenting with this new kind of storytelling involving the curation of content published via social media.
So what is content curation? It's the act of searching for content on a specific topic then organizing, publishing and sharing it.
"It is such a powerful idea because curation does NOT focus on adding more content/noise to the chaotic information overload of social media, and instead focuses on helping any one of us to make sense of this information by bringing together what is most important," writes Rohit Bhargava, SVP of Global Strategy & Marketing at Ogilvy 360 Digital Influence and Adjunct Professor of Global Marketing at Georgetown University on his Influential Marketing Blog.
Aggregating, analyzing, providing context and insight is an important part of journalism today. Storify is one of the tools journalsits can use to easily wrangle contributed content and publish stories that involve their communities.
Bhargava suggests five (potential) models for content curation:
Try applying one of these models to your next Storify story.