Virgin America & GE LEAP Forward Towards the Future of Flight

On June 15th, Virgin America took a leap forward with the announcement that its new planes would be powered by GE's 15% more fuel-efficient LEAP engines. Virgin America & GE wanted to celebrate with fans -- from carbon offsetting to innovations about the future of flight and free tickets, check out how the day unfolded:

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  1. Virgin America and GE announced the exciting news on Facebook,
    letting fans know about discounted tickets and complimentary carbon
    offsetting.

  2. The news quickly spread thru the press and influential figures.

  3. We started a conversation on Twitter around innovative ideas for the future of flight.

  4. And rewarded some of the best ideas with free flights.

  5. The conversation took off from there and ideas started flooding in!

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