How to Run a Successful Outreach Campaign

What is an outreach campaign, when should you do one, and what is the proper way to do outreach to get the best results for your marketing campaign.


  1. Q1: When you’re thinking about building your brand or driving more sales, what’s most important to you? Traffic, links, or media attention? Why?
  2. Q2: What is your go-to strategy for driving traffic, getting links, generating leads, getting media attention and build relationships? Why?
  3. Q3: What is email outreach as it relates to marketing?
  4. Q4: Do you see outreach as a PR, Marketing, or Sales strategy? Why?
  5. Q5: What do you think is included in an effective outreach marketing campaign?