What did you expect? Online reaction to Columbia's new marketing slogan

The Columbia Convention and Visitors Bureau unveiled its new marketing slogan on April 4. Reaction online has been mostly been negative.

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  1. Here are some details about the new slogan.
  2. Commenters posted comments to the Missourian and the Columbia Daily Tribune.
  3. Missourian readers comment on the new slogan
  4. Columbia Daily Tribune Comments
  5. Zac Early (@como_zac) led the reactions on Twitter, using #WhatYouUnexpect.
  6. Comments about the slogan were also posted on the Convention and Visitors Bureau's blog and the city's Facebook page.
  7. The Columbia Convention and Visitors Bureau's blog
  8. City of Columbia, Missouri (Gov't. Page)'s Facebook
  9. "I unexpect this to be successful," and other reactions from Twitter:
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