A Guide To Fearless Business

Charles Chuck Leaver is now the CEO of Ziften Technologies Inc who are based in Austin Texas. Leaver has had a variety of management roles in his long and distinguished career.


  1. Charles (Chuck) Leaver, based in Austin, Texas, Is the CEO of Ziften Technologies.

    This motivating video created by Steve Blank and posted by the Commonwealth Club was a must see again for me today-- The Step By Step Guide To Building A Great Business.

    Steve has tremendous insight and he is a very intelligent man who also has a very good sense of humor. He made some great points in the video that I completely agree with:

    This is a great quote from the video, "there are no facts inside your building, so get the hell out of it!"-- Steve called it a lesson hard learned in Silicon Valley. Weekly visits to our clients and prospects by our key execs is the norm at Ziften (located in Austin). Being relatively new, we want to make our business model as realistic to our market as possible, and ensure that we add value.

    There is nothing more important to us than listening to our customers. In the video Steve points out how hard it is for entrepreneurs to listen rather than dumping their IP on anyone willing to listen. I take the time to encourage my employees to listen more than talk-- after all, customers and prospects are far more interested in hearing how we solve their problems than how smart we are!

    In the video Steve talks about innovation and how it is perceived in the USA as opposed to other parts of the world. I share this belief very strongly. We are lucky in the USA that there is a belief that failures from the past, where the person learns from this failure; make an executive "experienced" and more valuable in startups. Where there is fear of failure there is little innovation.

    There is no fear culture at Ziften and I encourage my staff to take risks. It is making the team much faster at getting to our goal of bridging the gap between security technologies and really effective enterprise client security management. This is very significant-- we are on the verge of sharing additional information on our unique value proposition in endpoint security management, so watch this space!