#BreakingThrough #NAMPC

As arts organizations continue to face increased direct and indirect competition, it is essential to stay ahead of the marketing curve. In this highly interactive session, learn best practices to acquire new audiences and turn transactions into transformative experiences. Hear success stories from an arts and education non-profit that partnered with digital and print representatives from The Washington Post advertising team to build brand awareness and boost online sales. Attendees will leave with insight into emerging digital advertising trends and tools to create dynamic integrated marketing and communications plans to attract and retain patrons.

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