When a prospect contacts you online, they don’t want a response tomorrow; they want one today. Actually, they want it in 60 seconds or less. To have any shot at connecting and converting a lead, you have to be fast -- really fast. Why? Because the odds of speaking with a lead if you call back within one minute increase 500%. However, most web inquiries aren’t responded to promptly, if at all.
Invistigator and searcher:marketing and e-comerce online
director of content programming for bay area news group interactive (mercurynews.com, siliconvalley.com, contracostatimes.com, insidebayarea.com)
Social Media Editor & Columnist for the San Jose Mercury News and Bay Area News Group. Writer, recovering New Englander, news junkie, chronically restless, love Cape Cod, Silicon Valley.