#OurRural Twitterchat Relay

Starting Monday, Nov. 13th, HRSA hosted 3 Twitterchats for 3 days in a row, each beginning at 3pm using the #OurRural hashtag, in recognition of National Rural Health Day (Thursday, Nov. 16th). Each day, @HRSAgov provided questions for chat participants and answers from expert panelists.

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  1. In total, @HRSAgov provided 264 expert panelist tweet answers as part of the three chats' 24 total questions (8 questions per chat) across three topic areas--rural health workforce, social determinants of health, and behavioral health.
  2. #OurRural Overall Chat Metrics:
    - 4,455 tweets, including retweets
    - 783 users
    - 3.2M estimated reach (number of users who could have seen a #OurRural tweet)
    - 16.2M potential impressions (number of times an #OurRural tweet could have been seen)
  3. Additionally, the #OurRural hashtag became a trending topic across Twitter twice during the 3-day relay:
    - Monday, Nov. 13th at 3:37 p.m.
    - Wednesday, Nov. 15th at 3:15 p.m.
  4. @HRSAgov Account #OurRural Metrics:
    - 268,400 impressions
    - 248 link clicks
    - 909 retweets
    - 912 likes
    - 53 replies
    - 1.1% engagement rate

  5. Monday, November 13, 2017

    Rural Health Workforce

    @HRSAgov:
    -
    151 tweets
    - 86,986 impressions
    - 53 link clicks
    - 234 retweets
    - 225 likes
    - 17 replies
    - 1.0% engagement rate
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