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  1. Resolving to participate in the #hcsmca Twitter chat about how we can know whether social media campaigns improve health was a great way to kick off 2016!
  2. Excitement and support grew throughout the day.
  3. For those participating in one of these chats for the first time some tips were shared for how to harness the Twitter chat medium.
  4. The chat got rolling with some introductions.
  5. As the many introductions continued, Topic 1 got the conversation going.
  6. The #itdoesnhavetohurt campaign served as a helpful jumping off point to discuss issues related to reach and impact.
  7. Participants started weighing in on how measures of reach apply to social media.
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