Doctors 2.0 & You 2015: The rise of patient opinion leaders #doctors20

A new patient in town: from patients as moral crusaders, to patients as experts in their conditions, and now to patient opinion leaders. Patient opinion leaders go beyond morality and expertise, and become skilful socio-political and entrepreneurial figures in the healthcare landscape.

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  1. Let's explore how patients become opinion leaders at #doctors20, by Lorena Macnaughtan (@L_Macnaugthan)
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