- — Caitlyn McCrary (@CaitlynMcCrary)Sat, Mar 01 2014 14:03:59
- We started off the session dealing with the issue of uncertainty in general, what causes it, and how people deal with it in their everyday lives.
- — Keegan Sawyer (@drkeegansawyer)Sat, Mar 01 2014 15:35:39"people do not like uncertainty" you wouldn't keep going to an MD who can't give you a diagnosis. #scioUncertainty
- A theme of the Science Online conference popped up again: know your audience!
- — Meredith Rawls (@merrdiff)Sat, Mar 01 2014 15:37:08
- — Keegan Sawyer (@drkeegansawyer)Sat, Mar 01 2014 15:37:12It's more complicated than dislike. Diff't areas of sci have diffn't public acceptance. OK 4 #scioUncertainty in weather, but not medicine.
- — Dana Smith (@SmithDanaG)Sat, Mar 01 2014 15:38:54Theme throughout the conference: put things (uncertainty) into words the audience can understand. Metaphors work wonders! #sciouncertainty
- The group then went deeper into what uncertainty means in different areas of science and areas of life.
- — Kacey Deamer (@KaceyDeamer)Sat, Mar 01 2014 15:40:21
- — NR_Kelly Poe (@kelly_poe)Sat, Mar 01 2014 15:41:42
- — Ashley Braun (@ashleybraun)Sat, Mar 01 2014 15:44:56
- — Akshat Rathi (@AkshatRathi)Sat, Mar 01 2014 15:43:20
- But we kept going back to the audience and stories.
- We discussed how science is done and the different types of scientific uncertainty.
- — Doc Ricky (@drricky)Sat, Mar 01 2014 15:45:17
How to Communicate Uncertainty with the Brevity that Online Communication Requires
Uncertainty is a large part of the scientific process. There are always exceptions to the rule, varying amounts of uncertainty, and other factors that lead to wiggle room even when the result is widely accepted as the truth among scientists. So how do we, as science communicators, describe this?
byCaitlyn McCrary 498 Views