Hello iPad user! You should definitelydownload and try our free iPad app!

Published
by
Thu, Dec 01 2011 06:42:50

#SmallBizChat Highlights: Tips for Getting Digital Referrals

Each week I serve as co-host of #SmallBizChat -- a weekly interactive Twitter interview show that taps into the minds of some of the best and brightest small business owners, thought leaders, authors, and coaches.

  1. This week's highlights are from our interview with Howard Yermish @hyermish, an expert in Internet strategy, website development, speaker and private trainer. His new project, “More Digital Referrals” is an online course delivered via email several times a week, with step-by-step instructions, video tutorials, and downloadable materials you can implement right away, launching in January 2012. Learn more and register for free at http://moredigitalreferrals.com.

  2. SmallBizLady
    The mission of #Smallbizchat is to end small business failure by helping you succeed as your own boss. #smallbizchat
    Melinda Emerson
    Wed, Nov 30 2011 20:51:38
    0 likes
     · 
    0 comments
  3. hyermish
    A1a: Digital referral happens when person puts reputation at risk with own network for the benefit of someone/thing else. #SmallBizChat
    Howard Yermish
    Wed, Nov 30 2011 20:51:38
    0 likes
     · 
    0 comments
  4. hyermish
    A2a: Starts with making connections. Powerful network is a messy combination of sheer number of people & loyal ambassadors. #SmallBizChat
    Howard Yermish
    Wed, Nov 30 2011 20:51:38
    0 likes
     · 
    0 comments
  5. hyermish
    A2b: Once you start building, focus shifts to giving. Exactly what #SmallBizChat is about, giving valuable information to a community.
    Howard Yermish
    Wed, Nov 30 2011 20:51:38
    0 likes
     · 
    0 comments
  6. powermommy
    A4: If you are going to be online, BE ONLINE! Engage. Lift other people up and promote them also. Share great info. #smallbizchat
    uneeka jay
    Wed, Nov 30 2011 20:51:38
    0 likes
     · 
    0 comments
  7. hyermish
    A6b: When you meet someone & exchange cards, email should extend conversation, not just copy your marketing boilerplate. #SmallBizChat
    Howard Yermish
    Wed, Nov 30 2011 20:51:38
    0 likes
     · 
    0 comments
  8. roaddoggz
    @hyermish remember that in order for people to be interested in us we have to be interested in them. Dale's 1st command #smallbizchat
    Stephen Jackson
    Wed, Nov 30 2011 20:51:38
    0 likes
     · 
    0 comments
  9. theonlypepper
    @lisabmarshall : Digital tools are not replacements for human connection; are conduits for human connection. #SmallBizChat
    leanne stevenson
    Wed, Nov 30 2011 20:51:38
    0 likes
     · 
    0 comments
  10. ShawnGraham
    @lisabmarshall doesn't matter. if it's automated, it says they don't care about the engagement. Not a fan. #smallbizchat
    ShawnGraham
    Wed, Nov 30 2011 20:51:38
    0 likes
     · 
    0 comments
  11. Chris_Eh_Young
    An auto DM essentially says, "I'd like to connect but not enough to introduce myself personally." #smallbizchat
    Chris Eh Young
    Wed, Nov 30 2011 20:51:38
    0 likes
     · 
    0 comments
  12. BarryBirkett
    You mean #ROTFL RT @nicoleafende: ROTFL!! RT @ShawnGraham: @BarryBirkett ha ha. #no #who #would #over #hashtag? #smallbizchat
    Barry Birkett
    Wed, Nov 30 2011 20:51:38
    0 likes
     · 
    0 comments
  13. hyermish
    A7a: Business professionals resist using social networks, claiming that they get their business through word of mouth. #SmallBizChat
    Howard Yermish
    Wed, Nov 30 2011 20:51:38
    0 likes
     · 
    0 comments
  14. hyermish
    A7b: I hope they understand that LinkedIn, Facebook & Twitter are about two-way conversations rather than broadcast media. #SmallBizChat
    Howard Yermish
    Wed, Nov 30 2011 20:51:38
    0 likes
     · 
    0 comments
  15. roaddoggz
    @SmallBizLady A7 we advise our clients to use different social platforms depending on the outcome. #smallbizchat
    Stephen Jackson
    Wed, Nov 30 2011 20:51:38
    0 likes
     · 
    0 comments
  16. MarcREnriquez
    A7c Never limit yourself to connecting in 1 place - it's a marketing sin to rely on just 1 traffic source #smallbizchat
    Marc R. Enriquez
    Wed, Nov 30 2011 20:51:38
    0 likes
     · 
    0 comments
  17. SiteFox
    We used FB Ads and LinkedIn Ads to determine where we should invest the most of our time... higher ctr > higher investment #smallbizchat
    SiteFox
    Wed, Nov 30 2011 20:51:38
    0 likes
     · 
    0 comments
  18. TaiGoodwin
    A7: And remember there are other social networking sites besides FB, Twitter, LinkedIn...NING has lots of small communities #smallbizchat
    Tai Goodwin
    Wed, Nov 30 2011 20:51:38
    0 likes
     · 
    0 comments
  19. hyermish
    A9c: Categorize your friends into custom lists (FB & Twitter) and cirlces (Google+), even LinkedIn lets you tag contacts. #SmallBizChat
    Howard Yermish
    Wed, Nov 30 2011 20:51:38
    0 likes
     · 
    0 comments
  20. spike_mobile
    A10b Find the social sites that work best for you - don't be a jack of all trades & master of none #smallbizchat
    Greg & Mike
    Wed, Nov 30 2011 20:51:38
    0 likes
     · 
    0 comments
  21. SiteFox
    A10: Every month check what's working and what isn't - keep things simple, only focus on what actually makes money #smallbizchat
    SiteFox
    Wed, Nov 30 2011 20:51:38
    0 likes
     · 
    0 comments
  22. hyermish
    @SweetieBerry I actually like to triple the time for listening and responding. Broadcast less, and less, and less... #SmallBizChat
    Howard Yermish
    Wed, Nov 30 2011 20:51:38
    0 likes
     · 
    0 comments
  23. hyermish
    A12c: When you learn something valuable from someone, that is a perfect opportunity to lift up the source. #SmallBizChat
    Howard Yermish
    Wed, Nov 30 2011 20:51:38
    0 likes
     · 
    0 comments
  24. SweetieBerry
    @TaiGoodwin I see FB pages as the place to learn what is happening, FB groups as the place for furthering the discussions #smallbizchat
    Sweetie Berry
    Wed, Nov 30 2011 20:51:38
    0 likes
     · 
    0 comments
  25. SmallBizLady
    Was this interview helpful? Join us every Wednesday 8-9p ET and follow @SmallBizChat on Twitter for info. #smallbizchat
    Melinda Emerson
    Wed, Nov 30 2011 20:51:38
    0 likes
     · 
    0 comments

Did you find this story interesting? Be the first to or comment.

Liked!
Total views
31

Are you sure?

Are you sure you want to delete this story?

Feature story