SMSS12: C.C. Chapman "The Art of Story: How to Succeed with Blogging"
Author and consultant C.C. Chapman reveals creative ways to find your voice and offer compelling content that keeps readers coming back for more.
@cc_chapman is co-author of 'Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, ....' amazon.com/Content-Rules-… #smss12- Importance of blogging
There's no silver bullet or magic formula that works for everybody. It takes hard work to succeed at blogging via @cc_chapman #smss12
65% of B2B marketers are using blogs according to Content Marketing Institute says @cc_chapman #smss12- Getting started with blogging
Blogging - Key is telling great stories; The only way to get better at it is to do it more, often says @cc_chapman #smss12
We all have a story to tell (that's what I tell my custom song clients!). Thanks for affirming @cc_chapman #smss12- Beware of rented land - does your blogging strategy sit on top of someone else's platform?
- Don't put your content on social sites. Put it on your blog. Then share link to blog on social sites. @cc_chapman #smss12
- Start with the basics of Who, What, How
Starting with a blog is easy: Tell who you are, what you do and how you do it. @cc_chapman #smss12
Who, what and how are the basics to start a blog.. who are you, what you do and how you do it @cc_chapman #smss12
You many thing details about your day to day is not of interest, but you'd be surprised @cc_chapman #smss12
