SMSS12: Ana White & Kelly Lester "Pinterest: How Your Business Can Use Images to Drive Traffic"

Ana White and Kelly Lester reveal how they've used Pinterest to bring massive traffic to their websites.

  1. Oh no... last session! Strange mixture of relief (because ending after midnight is harsh) and sadness. #smss12
  2. Getting ready for the Pinterest #smss12 webinar by pinning a few things beforehand ;)
  3. We're looking forward to today's #SMSS12 chat on How Your Business Can Use Images to Drive Traffic w/ @Pinterest, ours: bit.ly/LvxUW9
  4. Why Pinterest? What do you do there?
  5. It turns out of people love to take pictures of what they eat and what they pack so Kelly shares pics of her customers #smss12
  6. Pinterest has already more than 12 million users, 2.3 billion page views in March alone on Pinterest #smss12
  7. WOW - 2.3 Billion page views in March 2012 on Pinterest - Still think it's silly? #smss12
  8. The more she talks about what other people are doing and less about herself the more she becomes viral #smss12
  9. Have fun and share on Pinterest. But will you ever want to leave? #smss12
  10. Starting with Pinterest
  11. Step 1: Tell your audience who you are! Fill in your bio info and include a fitting image for your personal or company brand #SMSS12
  12. As in other social networks it is important to fill in your bio but in @pinterest don't forget to put a great image #smss12
  13. "Pinning" = Sharing on Pinterest; Be sure to fill out your profile & include a great image of you says @easylunchboxes #smss12
  14. How to highlight others
  15. Kelly pins pictures from her customer's images from their blogs <--- what a great resource for her #smss12
  16. Drive marketing campaigns that encourage customers to pin stuff about your brand on pinterest #smss12
  17. NEW!!! Pin to Pinterest from FaceBook! Open and right click your public photos to pin! Thanks for the tip @EasyLunchboxes #smss12
  18. If user has a FB image marked as public, or if they post it on your page's wall, you can easily share from FB to Pinterest. #smss12
  19. All images on Pinterest link back to the source - great traffic tip for #blogging @EasyLunchBoxes #SMSS12
  20. Shameless self-promotion (don't do this too much!)  Do a testimonial and have it clickable back to the testimonials on your website.
  21. Some Pinterest tips

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Suzanne Doughty

Email marketing and social media for small businesses at Cedar Sage Marketing, Marketing Chair for Social Media Club Austin @SMCAustin. In constant learning mode, blog at http://www.cedarsage.com/news-and-views.

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