Looking at the power of Twitter for Motor Rally Fans

A little tale of how a Tweet with a link can take you on a voyage of discovery...and many links to related content

  1. Took a look at @jim_clark_rally Twitter stream this morning to find some content to illustrate a discussion we're having about using Twitter and the power of a Tweet.
  2. Blimey; still finished in 2nd place too: “@WorldRallySport: VIDEO: CrazyLeo CRASH on Rallye Perce-Neige bit.ly/wOuPI4
  3. In the Tweet above, @Andrew_Coley is commenting on a post by @WorldRallySport about a video which they have posted.  Clicking on the shortened link takes you to a page within the @WorldRallySport website where they have embedded a video
  4. On the page there are also links to further content - a blog about the Rallye Perce-Neige:

  5. There are also further links to audio content - an interview with CrazyLeo himself
  6. There was also (on the video page) a 'hat tip' to another Tweeter @istaphoto who posted the link to the YouTube video 
  7. And had spotted a picture of the car involved earlier:

  8. Huge drama for @CrazyLeoNet at service. Car still functions, but... #cdnrally 'car drives straight' yfrog.com/o0gqbej
  9. The original video on YouTube has been posted by a new YouTube user:

  10. And by a little digging around and following more links, we find that the company who had commissioned the video have it embedded on their site too:
  11. All of which serves to illustrate that a Tweet is so much more powerful than just "140 characters"! One event is leading to videos, blog posts, forum posts, Tweets, sharing in 2 languages - and the last word from the Man himself: @CrazyLeoNet
  12. Unbelievable, amazing, simply GREAT second place overall here at #Rally Perce-Neige !!! Thank you, TEAM! #cdnrally #usrally

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Susan McNaughton

Can I help your Festival or Event make the most of digital resources? Working with @CrailFoodFest, and supporting various events in Scottish Borders. Owner of @2edinburgh + @2crail

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