Social Media

How great nonprofits and NGOs are rocking Storify

Many nonprofits have successfully built communities on social media. But how can they pull together the social media around a campaign or event so all those tweets and status updates don't just drift away? Here are some great examples and tools.

  1. WaterAid:
    Build an awareness campaign around an event with links and multi-media

  2. "In the world today, 783 million people - nearly 100 times the population of NY city - do not have access to clean water." Community-led initiatives are key. We can make a difference! #worldwaterday
  3. In this story about March 22's World Water Day, WaterAid expertly blends links, tweets, Facebook posts, Instagram photos and YouTube videos, truly making the most of the Storify platform to present a complete, multi-media  information package. 
  4. World Economic Forum:
    Own the media around your event. 

  5. In this story from the Davos meeting in late January, the WEF generated more than 80,000 views by embedding the story on their site and circulating it on social media. As a result, the story was theirs to tell, and they were able to frame it as an original source for other media. 
  6. Quite reassured by the future looking @WEF Young Global Leaders and Social Entrepreneurs; impressive, concerned people from around the globe
  7. The Metropolitan Museum of Art:
    Crowd-source your community on social media, and pull the pieces together on Storify. 

  8. The What's Your Met? campaign was a wonderful way to get a community enthusiastic about singing the museum's praises. Storify helped the Met build a collection of that online love. The loyalty and affinity for the museum is thus preserved. 
  9. What’s your Met? Share your favorite works of art with us and your friends! Find out how to participate: metmuseum.org/mymet/whats-yo… #MyMet
  10. This MyMet initiative by @metmuseum is great. Kristen Wiig names the devilishly sexy and haunting Madame X as a fav. Me too!
  11. UNICEF
    Announce, explain and update a campaign

  12. The Sound The Alarm campaign to save children's lives in the Sahel region of Africa required some explaining that could not be done in the 140 characters of a tweet. UNICEF pulled together multi-media in a Storify, then updated as the campaign progressed, pulling in news reports and celebrity involvement. 
  13. The Gates Foundation
    Take your community along on a journey to experience the needs of a different world. 

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