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THE WORLD’S BEST MOBILE MARKETING CAMPAIGNS

SIME Stockholm 2011

  1. durietz
    Maks Giordano telling it like it is: People aren't going to interact with your mobile campaign if you're not adapting to the context #sime11
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  2. JesperBylund
    Context is everything. We in the tech bubble tend to over emphasis cool tech over useable tech #SIME11
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  3. JesperBylund
    Tesco sales figures, thanks! RT“@drewie123: @JesperBylund http://marketing.blogs.ie.edu/archives/2011/07/tesco-korea-reinvents-grocery-shopping-with-qr-codes-to-create-mind-blowing-smartphone-superstore.php #SIME11”
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