@UPS Shares #SocialBiz Strategies on #GetRealChat

@UPS & @UPSStores social media teams share social ninja tips for integrating social media into biz. UPS has taken lead in how to turn PR crisis into a positive. Much to be learned from their authentic engagement & agile approach to leveraging social for biz.

  1. Logistics gets social! Join @UPS + @TheUPSStore for chat with @PamMkgtNut during #GetRealChat. Tues, Feb 7 at 9 pm ET.
  2. Howdy @PamMktgNut: I'm Debbie Curtis-Magley w/ the @UPS team. Joining me is Brandon Olson w/ @TheUPSStore. #GetRealChat
  3. Hey friends - join me for #GetRealChat w/ @PamMktgNut. Talking about @UPS + social media. Tonight at 9 pm ET
  4. Howdy folks! Who is ready for @UPS that is going to ROCK #GETREALCHAT tonight?? #getrealchat
  5. If UR just now joining, we have a special guest... @UPS they are going to share tons of social ninja tips 4 #socialbiz #getrealchat
  6. Sorry folks that last one should have been Q1: @UPS How many social ninjas are on your team! #getrealchat
  7. We hear Debbie at @UPS has a blackbelt! MT @PamMktgNut: @UPS ... going to share tons of social ninja tips 4 #getrealchat
  8. @PamMktgNut: At UPS, there are 4 ppl on our social media team (including myself). #GetRealChat
  9. A2: Our social media efforts started in ‘08. 1st step - listen to online mentions about UPS to learn what people were saying. #GetRealChat
  10. Q3: @UPS what key objectives do you have for #sm integration into biz & how have they evolved since 2008? #getrealchat
  11. A3b: SM objectives same since '08, just more tools + places to connect w/ customers. #GetRealChat
  12. A3a: Our SM objs: Connect w/ customers, learn from them, share info that supports their biz goals + respond to brand issues. #GetRealChat
  13. A3: Our goal is similar - connect with customers, especially #smallbiz customers to find solutions to simplify their lives. #GetRealChat
  14. Q4: @UPS How do you use the different social networks to meet biz objectives? #getrealchat
  15. A4: We too have participated in a variety of Twitter chats to connect with our customers, specifically our #smallbiz customers. #GetRealChat
  16. A4b: UPS blog, Facebook + YouTube feature stories about small biz customers + tips to help businesses grow thru exporting #GetRealChat
  17. @EAvChat We're looking into Pinterest. See lots of opportunities. #GetRealChat
  18. A4a: At Twitter, we hosted holiday chats to share ideas for making the holidays hassle-free bit.ly/u05AUT #GetRealChat

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Pam Moore

Half marketing, half geek, CEO, entrepreneur, social media speaker, best-selling author, coach, blogger, lover of Brand, God, Family, Friends, Beach & Life!

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