Social media worst practices: Capitalizing on a storm, the @dotjenna story.
Inspired by @Rizzotees' blog post below and after watching the exchanges unfold on my timeline, this was too good (read: terrible) to pass up as a display of how to not conduct yourself on twitter or in general.
Despicable You | RizzoTees BlogNeed I point out that the tweet you see below is not only a social media worst practice, but a really reprehensible way to conduct new biz lead generation? This tweet is not being taken out of context. It does not matter which storm she was referencing.Be sure to read Chris' blog post above giving good commentary and analysis as to why this is just awful.
A little #dotjenna bio from her twitter profile — "Ranked 87th (top 1%) Most Influential Person Online for 2010 by Fast Company. Social media coach, speaker, writer. I deliver messages that change lives."
Note: some exchanges have been altered in the order they happened in real-time for sake of making sense of the numerous conversations. If you go to her actual timeline, you'll find even more that I left out.
The exchanges speak for themselves. It's a bit lengthy. The tweet causing the uproar starts below:
@thedailyrobert @mcoston Nobody died in Dallas. Roofers need roof jobs. Roofs are damaged in Big D. You're an idiot.
moron of the week goes to @dotjenna... RT @RizzoTees Despicable You | RizzoTees Blog http://www.rizzotees.com/blog/despicable-you- @nickyherron @RizzoTees Thanks Nicky for the mention in your blog. I appreciate the attention & the spreading of my brand.
- . @dotjenna, apparently "detail-oriented" isn't a part of your skill set. it was @RizzoTees's blog, & i'm just helping to spread the word.
@dotjenna @nickyherron To be clear, & I just commented on my blog on this: there is no hate here, no haters. An opinion is being expressed- @RizzoTees @nickyherron Well you took my tweet out of context. I am in Dallas where there were no deaths, only a hail storm & damaged roofs.
- This ends Chris' (@Rizzotees) comments, sans some lols, HAHAs, and warnings, on the subject. He is tagged in nearly every tweet below, however.
- @michaeltomko @bsdeluxe Thanks you. Feel free to hate on me all you want. It's good for biz and increases my Klout.
I'm going to resist going on a tangent about how basing someone's qualifications on their Klout score is bad business.
