@hblodget this piece was result of knowing colleen for 8 years. copy and pasting the juicy bits = 15 mins or work. digiday.com/agencies/why-i…- the pageview ad system is driving a media aggregation economy that can stink for original content creators. bit.ly/Uty5cn
@bmorrissey In the old days (5 years ago), publications paid PR people to try to get other pubs to write about their stories.- @bmorrissey They didn't do this for return "traffic" (there was none). They just did it for publicity.
- @bmorrissey Our perspective is that we are thrilled when anyone writes about our stuff. We are honestly grateful for being "aggregated"
- @bmorrissey There are a billion sources of information online, and readers only see a handful. So the more exposure, the better.
- @bmorrissey If you don't want us to write about your work, we won't. Last thing we want to do is frustrate you.
- @bmorrissey I would again respectfully suggest that you get value from having people discuss/share your work. But if you disagree, no prob
- @bmorrissey But to be very clear on this: If you do not want us to alert our readers to your articles, we won't. Full stop.
- @bmorrissey I would again suggest, very respectfully, that we helped create a lot more awareness of your work, beyond your audience.
- @bmorrissey It's all perspective. Murdoch thinks Google News bad because he used to be only gatekeeper. We LOVE Google News--sends readers!
- @bmorrissey Does it "benefit the end creator" as much as the NYT when the NYT writes about a WSJ scoop? Or CNN reports Reuters news?
- @bmorrissey Fair to say you assign zero value to publicizing your work and introducing it to non-Digiday readers? (Honest question)
- @bmorrissey I ask that because we think there's a lot of value in others writing about our work--whether or not we get direct traffic back
- @bmorrissey When someone links to us and sends readers, those are readers we would not have gotten. That's helpful! So we are grateful!
mathewi
Mathew Ingram
I'm a senior writer at GigaOm, a former journalist with the Globe and Mail and co-founder of the mesh conference in Toronto
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