1. New UC logo + pepper spray reference in 3 … 2 … Oh, well, that didn't take long, at all. MT @contrarianp: http://pic.twitter.com/UKmb4AaB
  2. New University of California logo looks like DC Comics logo. Students to read comic books instead of textbooks. #UCLogo http://pic.twitter.com/zMnFe2R6
  3. Actually, starting to like the new UC logo. It conveys "Please wait indefinitely for an affordable college education..."quite nicely
  4. Hmm, wonder how much the University of California spent on "image consultants" to come up with this ugly new logo... fb.me/yuwVQscR
  5. Whoever signed off on this UC logo should be forced to have it tattooed on their forehead for life.
  6. @MollyIsrael I've always differentiated between a seal and a logo. This logo says nothing about the UC system. Hope they didn't pay much!
  7. I know a lot of people don't like the new UC logo, but I think the implementation is done really well here: vimeo.com/53530934
  8. “The UC Regents decided an egg yolk being flushed down a toilet was the best possible logo for the modern era.” californiagoldenblogs.com/2012/12/10/374…
  9. If you went to a UC and you don't want them to adopt the stupidest new logo ever, you should sign this petition. change.org/petitions/univ…
  10. As if the UC system needs rebranding? MT @MattZeitlin: WHY WOULD THEY CHANGE THE UC LOGO?!?!?! bit.ly/YW4vwu
  11. If simple, unique and memorable are the hallmarks of an iconic mark, UC's modern new logo has achieved that. Still not likable despite this.
  12. @fmanjoo The new UC logo seems to be saying “We’re fading fast.”
  13. The new UC logo looks bland and utterly uninspiring.
  14. This new UC logo is not just ugly, it's representative of the system's movement away from learning and toward profit californiagoldenblogs.com/2012/12/8/3742…
  15. New UC logo is an abomination. Back to the drawing board. On the other hand, what's wrong with old one? Your tax $ at work.
  16. Last month @Stanford changed their logo buff.ly/TNjIut. This month UC changed their logo buff.ly/SEVKlz. There's a clear winner
  17. upset that UC decided to ditch our 144-year-old Victorian seal to adopt a logo that looks like a toilet :[ mercurynews.com/education/ci_2…
  18. Unfortunately, the new systemwide UC logo is Boldly Californian, squandering what history we have. goo.gl/e5bTd

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