TIME magazine's uniquely American covers

One is not like the other: Starting with a discussion about the December cover, Twitter users pointed out that TIME has repeatedly shunned international news stories for its domestic cover.

  1. So revealing: here's what Time Magazine thinks of its American readership is.gd/vQyCwg (via @IRANALLIANCE)
  2. @ggreenwald They think Americans will buy more copies of a magazine will some bullshit lifestyle story on the cover. Are they wrong?
  3. @jonathanshainin It reveals they think Americans are uniquely uninterested in vital world news events-I guess you can say "And?" if you want
  4. Shortformblog counters with sarcasm: "Thought: Anxiety isn’t really good for you when it’s spread out over an entire country." (Emphasis in original)
  5. TIME magazine isn't the only U.S. media outlet to put lifestyle stories ahead of world events, but a bit of digging through the archives reveals other instances at TIME.
  6. And Exhibit B. RT @kg_smith: NYT puts story on @MittRomney's hair on front page ... story on European debt crisis merely makes A4
  7. Bloomberg TV's Washington-based correspondent Lizzie O'Leary responds:
  8. @abumuqawama oh come on. euro crisis has repeatedly been on A1 in past few weeks.
  9. Looks like I should read the intl editions of TIME to know what's up in the world: ti.me/vwGXVx, ti.me/tZlTOD -via @acarvin
  10. November 2011 cover of TIME. I actually was wondering what in the world was up with that "innovations" topic.
  11. What's interesting isn't just that the U.S. edition of TIME shunned international events for the cover. For example, a glance at this year's archive of German news magazine DER SPIEGEL reveals eight international covers out of 47, which feature stories on national politics, health or technology. It is remarkable, though, that TIME essentially chose a fluff story (or, if you want to be generous, a consumer-oriented one) over the international story for its domestic cover in all the above instances .
  12. Update, 11/26: Shortformblog has run the numbers and found that TIME covers split about 60 - 40 between hard news stories and features. While the U.S. edition isn't more "soft" per se than the international ones, the times it did diverge are notable because a feature story was chosen over an immediately newsworthy event. But judge for yourself!
  13. Tumbl-zine: On Time Magazine and differing international story play Does Time water down its story coverage in the U.S.? That’s a question which has been floating around the interwebs since yesterday,...

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Jessica Binsch

Curious. Enthusiastic about digital journalism. Blogger. Storyteller. Explorer. Native German. Medill MSJ '10.

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