Stunning documentaries from BMW for London 2012
BMW have teamed up with some of the world's leading film makers to create four groundbreaking documentaries about athletes they are sponsoring for London 2012.
- The films take a behind-the-scenes look at the Olympic athlete's preparation for their 'ultimate performance', demonstrating how their approach to physical perfection is similar to the BMW engineers' attention to detail when designing and testing their latest models.
- The Louis Smith 'Form and Function' film compares the althete's control and focus to the development of the BMW i8.
British Olympian @LouisSmith1989 Talks Love For #Reggae In #BMW Mini Documentary jamrockvybz.com/video/british-… #Video
Louis Smith stars in new BMW video, describing his passion for gymnastics and what really inspires him:... fb.me/ZPB29gZV- The Rebecca Adlington documentary explores the parallels between the need for an Olympic swimming hopeful to achieve perfect form underwater and the aerodynamics involved in the development of the BMW 3 Series.
- BMW presents Rebecca Adlington in Beneath the Surface: youtu.be/KoE-eA8APcc via @youtube Just posted this on sportsunday.co.uk
BMW presents David Weir in Man and Machine: BMW presents David Weir in Man and Machine bit.ly/Iarw2D #cars #streetfire- In the run up to London 2012 Olympics, the documentaries have attracted a lot of attention as they provide a fascinating insight into the althetes' mindset.
The Ultimate Performance | The TimesThe award-winning documentary film makers behind BMW's Olympic athlete films talk about the challenge at hand Sportsmen don't always make...- The BMW London 2012 Performance Programme.BMW's Performance Programme supports a selection of Team GB althetes. To follow their journey of the athletes visit www.bmw.co.uk/london2012.
