The Falls vs. Zarella Cage Match
Thursday afternoon was exciting in the Social Media fishbowl today. We had a genuine smack down featuring these boys. The topic: whether time of day Tweet stats and the like can be called "science" (as Zarrella likes to do). Stay tuned.
- In this corner: Dan "the Social Media Scientist" Zarrella
- And in this corner: Jason "I use the word BS a lot" Falls
- It all started here. A-Lister Jason Falls was live tweeting from the Tom Webster (@webby2001) session at Blog World 2011 in NY. The session - on how to cut through all the crappy data out there. Must have been provocative, because here's what Falls tweeted:
- Ouch! Others of course ReTweeted this statement, including this one "summoning" the almighty djinn of "Time to Tweet stats" himself, Dan Zarrella, from his Las Vegas bottle (bubble?).
- And once invoked, lo he did appear.
- Ouch! Zarrella hits hard - trying to imply hypocrisy. The old Two-Face Slam. Simple but effective. A whole minute and a half passes as the world waits with breathless anticipation.
- Wow. "Called BS on your stuff." But even though it looks like he's saying "shhh, in a keynote here" Falls clearly wasn't finished...
- Oooh. Damning with faint praise. And rising to the challenge...
- Another attempted Two-Face Slam. Getting chippy out there kids. You can almost feel Dan Zarrella's temperature rising - scientifically measured of course. And speaking of science, that's when Falls lands another body blow:
- Now you have to understand that Zarrella *calls* himself the "Social Media Scientist" and loves using little icons of beakers and stuff to "science up" his analysis of social media trends on his site (http://danzarrella.com/#) and in his presentations.
- That move was pure Socrates. Trying to set him up with a leading question.
- Confusing links to Wikipedia articles? Not looking good for Falls early chances...
- Okay, getting his feet now. Lets see what Zarrella comes back with?
