1. The hacker's first tweet called attention to the logo change.
  2. It came a day after a similar attack on Burger King's Twitter account. The hacked Jeep account referenced that in this tweet.
  3. The word spread quickly, in typical Twitter fashion.
  4. you would think that every big company would be watching their social media accounts closely considering the Burger King thing...@Jeep haha
  5. So...secure your passwords? Ask @Jeep @BurgerKing Or don't.. you might get more followers, without spending a dime on advertising !
  6. The Twitter community, unsurprised by hacking incidents these days, was quick with quips...
  7. Now @jeep was hacked? I DONT WANT TO LIVE IN A WORLD WHERE UNSUCCESSFUL BRANDED TWITTER ACCOUNTS ARE NOT SAFE!!!
  8. Hacking corporate Twitter accounts is the new Harlem Shake? @Jeep
  9. ...Some of which had a serious subtext. As WSJ's @TomGara put its...
  10. We'll never beat China as long as their teen hackers steal Google's algorithms and ours post crackpipe pics on the Jeep twitter account.

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Demetria Gallegos

Social Media Editor, Community for WSJ.com, also at http://facebook.com/demetriagallegos and a newsstand near you in Journal Sunday as family finance columnist for The Juggle on Sunday.

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