Jim Moroney - Dallas Morning News, Publisher and CEO.

Becoming The Economist of Metro Newspapers and the Pursuit of the Tablet Audience

  1. Belo and Dallas Morning News exec Jim Moroney talks disruption and informed democracy at #ISOJ12 yfrog.com/h6ncpamhj
  2. Moroney: Goal of journalism is to have an informed public that can make wise decisions to govern itself. This should not change #ISOJ12
  3. Moroney: "$42.2 B ad revenues in print industry in 2007, $20.6 B in 2011" 4 years for 50% of print revenues to evaporate. #ISOJ12
  4. Mobile can pay for newspapers when newspapers put someone else in charge of mobile. #ISOJ12
  5. Maroney says they aren't publishing for a mass audience anymore. Instead, they are publishing for an "intelligent audience." #isoj12
  6. Moroney: Undifferentiated content (who/what/where/why) is a commodity. Differentiation adds value and relevance. #isoj12
  7. Value of content: relevance & differentiation @JimMoroney, publisher& CEO, Dallas Morning News #isoj12 pic.twitter.com/tFXqcXem
  8. Agree that great writing is important, but so is great user experience that includes making data relevant/accessible #isoj12
  9. "The more relevant is your content more is your value" by Moroney at #isoj12 pic.twitter.com/eTG2Duuc
  10. PICA: Perspective, Interpretation, Context, Analysis. #isoj12
  11. PICA: the new who, what, where, when, why and how. #isoj12
  12. Content derives value from its relevance & its differentiation. You can't charge for commodity content. Jim Moroney @dallasnews #ISOJ12
  13. Dallas Morning News CEO: We have to have more beat reporters, columnists and subject matter experts. #isoj12
  14. Takeaway: future isn't newspapers. It's online and they want well-written content that they won't pay for #ISOJ12
  15. Moroney says DMN is third-highest priced newspaper (subscriptions) behind NYT and Boston Globe, "And I"m quite proud of that." #ISOJ12
  16. Jim Moroney: We aren't abandoning the web, but we're focusing our development resources on the tablet now. #isoj12
  17. Moroney: Hire people who think differently, who challenge you constantly. I need more Tiggers, less Eeyores. #isoj12

Did you find this story interesting? or comment as 1 already did!

Liked!

Cindy Royal

I'm a professor at TX State Univ in San Marcos, teaching Web design and multimedia topics. I live in Austin, love live music.

Total views
573

Storify

@Storify