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From Blog to Book: Alt Summit 2012

Altitude Design Summit panel with Amy Butler, Grace Bonney, Julia Rothman, Lia Ronnen, and Chronicle Books editor Kate Woodrow.

  1. Prologue...
  2. ChronicleBooks
    The Blog to Book panel w/ @designsponge @juliarothman Amy Butler & editor @katewoodrow starts in 20 minutes. Grab a seat quick! #altsummit
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  3. ChronicleBooks
    The Blog to Book panelists ready to go! #altsummit @ Alt Design Summit 2012 http://instagr.am/p/ipGg1/
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  4. ChronicleBooks
    Packed house at the #blogtobook panel at #altsummit @ Alt Design Summit 2012 http://instagr.am/p/ipIm6/
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  5. kfleisher
    I am pretty sure every blogger @altsummit is eagerly awaiting @artisanbooks @designsponge @katewoodrow session on blog to book #AltSummit
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  7. Chapter 1: Coming Up With Your Book Idea

  8. ChronicleBooks
    The most important thing you can do when coming up w/ a book idea is to research your competition. See what else is out there. #altsummit
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  10. HereInThisHouse
    Want to publish a bk? Know yr competition, what readers are saying abt ur competition, which publishers in yr space @katewoodrow #altsummit
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  11. AhoyGraphics
    From Blog to Book: research books in your niche, know your publisher's list so your idea isn't something already going to print. #AltSummit
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  12. ChronicleBooks
    Target a specific audience & deliver content your reader wants to hold onto. It might not be what's on your blog. #blogtobook #altsummit
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  13. HereInThisHouse
    Just by running a blog, you have a lot of skills to be mined for a book, not just your blog content. @katewoodrow #altsummit
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  15. crowandcanary
    The chances of getting a book deal will be exponentially larger if there's a market to support it. @ChronicleBooks #altsummit
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  16. apartment_34
    Know the answer to the question: why would someone buy your book or gift to somebody else? #AltSummit #getpublished
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  17. Chapter 2: Pitch It!

  18. ChronicleBooks
    Pitch it! Describe your voice, aesthetic, uniqueness & esp your confidence. Know your audience. Show your stats. #blogtobook #altsummit
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  19. ChronicleBooks
    Write & design a stellar one-sheet or proposal. Explain yr knowledge, authority, platform & outreach. Make it pretty. #blogtobook #altsummit
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  20. apartment_34
    You've got to wow the 17 people who you have to get to say yes with words, images about WHY someone would buy your book! #AltSummit
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  21. kfleisher
    @juliarothman says: make your pitch beautiful. Make it look like your book and talk about how amazing you are! #AltSummit
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  22. AhoyGraphics
    Make your pitch as visual as possible for your book--photos, sample book layout, tangible samples, etc. Cant DIY? Hire someone. #AltSummit
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  23. ChronicleBooks
    Show how your brand can expand beyond one book (future books, stationery, gift products) #blogtobook #altsummit
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  24. Chapter 3: Picking an Agent and Publisher

  25. apartment_34
    "Find the right home for what you do. You want someone who understands your potential" @designsponge #AltSummit
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