How are the social reader applications doing on Facebook
There's been a big drop off by users for applications that were early in the Facebook Open Graph API, which would automatically post what people were reading to Facebook in what was called "frictionless sharing." (hat tip to Don Loeb of Typekit/Adobe for pointing out these articles)
- Burt nailed it in his comment above. Facebook is working through several news feed solutions for displaying headlines, and we both benefit and suffer from their capriciousness. Things will settle down eventually. The only frustrating thing is the disingenuousness shown by the Forbes writer in not noting that all social apps are in the same boat.
- Indeed I cannot! But it's no secret that Facebook has been testing a variety of algorithms and presentations in the news feed over the past six weeks. Given the steepness of the decline, I think it goes without saying that Facebook's changes account for far more of the drop-off than does sharing fatigue.
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- Burt Herman@tbiz That comment by @theatlantic isn't about these social reader apps with "frictionless sharing," but smartly thinking about how to get readers to actively...@tbiz That comment by @theatlantic isn't about these social reader apps with "frictionless sharing," but smartly thinking about how to get readers to actively share the content they createmore2012-05-10T20:50:18.382Z
- tbizhmmm - does someone need to tell The Atlantic? cc @burtherman http://mashable.com/2012/05/09/the-atlantic-social-over-seo-strategy/2012-05-10T18:03:34.482Z