Go Kayla!
A story of Kayla, an 8-yr old jumproper with heart, and the power of social + email
- While monitoring our mailchimp brand on twitter, we noticed the following tweet:
- Ok, this is pretty hard to resist. An 8 year old MailChimp user? So we checked out the campaign...
Kayla Foster's Fund RaiserIn 2010 I joined millions of other kids to help save lives with the American Heart Association’s Jump Rope For Heart Program! I raised the most money in my school and learned about kids with special heart needs, my own heart and how to help others. You can see how myself and others did last year in this video. It is time for the 2011 Fund Raiser and I have set a goal of $300 this year. I will be knocking on doors in my neighborhood to reach my goal. You can help too! Will you make a donation? It’s fast and...- Now that's adorable. She's in this jump rope contest to raise money for the American Heart Association. There's even a link to a video of Kayla jump roping at last year's event:
Kayla Is Jumping Rope For HeartWe noticed this tweet about Kayla yesterday and just had to check out her campaign-- Teaching my 8yr old daughter about social media. She and I worked on a @mailchimp campaign for her fund raiser http://t.co/LdkpsL2 Wed Feb 02 01:54:31 via TweetDeck Kevin Foster kefoster Once we saw it, we couldn't r- What's interesting about the above is that we automatically post news from Posterous to our Facebook wall:
Kayla Is Jumping... | FacebookMailChimp wrote: Kayla Is Jumping Rope For Heart. Join Facebook to connect with MailChimp and others you may know.- (But more on that in a sec.)Within a few hours of our donation, Kayla's dad tweeted a nice thank you:
- to which I replied:
- What's cool about that Facebook post I mentioned is that some MailChimp customers out there learned about Kayla and donated too.Williams, from Venezuela, joined in with a donation:
- and Kayla's dad wrote a followup, along with some backstory of how he heard about MailChimp in the first place, on his blog:
Power of Social+emailKevin Foster, Photography, photog, Cibolo, Texas, TX, Selma, Schertz, New Braunfels, Universal City, Converse, San Antonio, 78108- So there you have the story of Kayla. Her goal was to jump rope and raise $300. She started with a simple tweet about her MailChimp newsletter, and people from around the world donated. Now she's raised over $1,000 (and she's even set a new goal of $2,000!).
