As you can see in the rules for new Cover Images, one of the big downsides is that you aren't allowed any calls to action, contact info, or arrows pointing to Facebook Features.
In the short term this will hurt businesses who use Facebook as a marketing tool because conversions will drop. In the long run though, it will force businesses and marketers to really provide more value and actually interact with their fan/customer base and could result in even higher conversions.
Did you find this story interesting? Be the first to
like or comment.