white people make up less than 1% of Howard's population. Bad PR move. @GiantFoodStores pic.twitter.com/tLaE9PREmb
"I'll take reasons to get fired for $500, Alex." Epic Fail @GiantFoodStores http://i.imgur.com/PGA9dQx.jpg- Howard University is over 95% black. @GiantFoodStores use white people on their Howard University flyers. http://i.imgur.com/PGA9dQx.jpg
- Members of Howard's alumni community weighed in:
Applauding Giant for reaching out to my alma mater @HowardU but this was a #marketingfail on their team http://ow.ly/i/4hiOH @TopShelfWBJ- @GiantFoodStores can your circular team fix quickly? Signed a @HowardU alumna & #brandmanagement specialist @missusP http://ow.ly/i/4hj6V
@PrestoVivace Giant in DC (our sister) apologizes for their agency using a photo that wasn't appropriate. They're addressing this w/them.- @shawnareneelive Our sister co Giant in DC apologizes that their ad agency used a pic that wasn't reflective of Howard & will address w/them
TY @GiantFoodStores for addressing directly and promptly. @TeacherSabrina
